Since 1999, Maguire has developed learning interventions based on ‘The Pathway to Excellence’ philosophy and this approach demands that training should not be merely about course delivery, but measureable outcomes. Read more...

Online Marketing - The Basics

Online Marketing - The Basics
$54.00 per seat

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Course Overview

Aim: The delegate will learn the basics of on-line marketing and understand more about how websites work and social media.

Learning outcomes:

By the end of this module the delegate can:

  • Understanding the formula for business growth and the components of a ‘Marketing System’
  • Constructing and using a customer database
  • Developing a website that works
  • Coordinating off-line collateral and harnessing the power of social media